KarmaCoverage Posted March 22, 2017 Share Posted March 22, 2017 In this post @JoelKatz mentions Ripple's branding guidelines. I am writing a mini series for Insurance Thought Leadership and just completed the segment on Distributed Ledger technology where I Do mention Ripple, and then go on to describe from a high level how the Ripple ledger can be configured to create a use case for the Risk Markets. Where are these guidelines, and how can I make sure I am not violating them? Thanks for the help! Link to comment Share on other sites More sharing options...
Guest Posted March 22, 2017 Share Posted March 22, 2017 https://ripple.com/media-kit/ Link to comment Share on other sites More sharing options...
KarmaCoverage Posted March 22, 2017 Author Share Posted March 22, 2017 Scanning this document, https://ripple.com/files/brand-guidelines.pdf I dont see anything that specifically addresses "mentioning the Ripple distributed ledger system" in a publication. I am not using the logo (unless required). Tried to call the old 415 phone number, "google subscriber not available", can anyone PM me a better phone number? Link to comment Share on other sites More sharing options...
Guest Posted March 22, 2017 Share Posted March 22, 2017 Could someone help @KarmaCoverage connect with the right person at Ripple? @JoelKatz @nikb @Tim @miguel @mDuo13 Link to comment Share on other sites More sharing options...
kanaas Posted March 22, 2017 Share Posted March 22, 2017 1 hour ago, KarmaCoverage said: Scanning this document, https://ripple.com/files/brand-guidelines.pdf I dont see anything that specifically addresses "mentioning the Ripple distributed ledger system" in a publication. I am not using the logo (unless required). Tried to call the old 415 phone number, "google subscriber not available", can anyone PM me a better phone number? As far as I know, all information you can gather that is not under NDA and as long as you are not writing lies, can be (re)used in a publication under one important condition: referring to the source(s) - Writing a publication that mentions a brand or an activity is not the same as running a business that uses the same brand and therefor it does not fall under brand protection laws. You can write an article on your own user- and technical impressions over let's say ... Tesla .... and you may do it without asking Elon. KarmaCoverage 1 Link to comment Share on other sites More sharing options...
CNFlinch Posted March 22, 2017 Share Posted March 22, 2017 The branding guidelines are for situations where a company is using Ripple under the hood (so maybe two companies need be concerned). The media kit is what you want. It has the accurate info and sexy headshots. mDuo13 1 Link to comment Share on other sites More sharing options...
KarmaCoverage Posted March 22, 2017 Author Share Posted March 22, 2017 15 minutes ago, kanaas said: As far as I know, all information you can gather that is not under NDA and as long as you are not writing lies, can be (re)used in a publication under one important condition: referring to the source(s) - Writing a publication that mentions a brand or an activity is not the same as running a business that uses the same brand and therefor it does not fall under brand protection laws. You can write an article on your own user- and technical impressions over let's say ... Tesla .... and you may do it without asking Elon. I'm not overly worried about it. I just had not even considered it until I saw the linked comment in my initial post. But I don't want to do anything against Ripple's wishes. Pretty sure the article will reflect positively on Ripple's tech anyway, both RCL & ILP, as well as their Ripple's business methods of bringing banks together on international payments. Link to comment Share on other sites More sharing options...
nikb Posted March 22, 2017 Share Posted March 22, 2017 I think the answers here are correct, but I'm happy to connect you with our marketing team if you still need. Tim 1 Link to comment Share on other sites More sharing options...
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