Interesting activation dynamic...

[NightJanitor]

This is an inelegant implementation - hacky - but it works... and "revenue splitting" certainly opens up some new avenues for thinking about how to incent adoption in the future.

[NightJanitor]

For example, rather than the "webmaster" raking in all the dough, in, say, a press outlet environment, the "Author" tag (does HTML still utilize that?) or something similar could be read in order to pay one's journalists, on a rev share basis...  I suppose this is nothing new - the real innovation here being that there can be multiple payment receipt endpoints and that a share percentage could be established, upfront, before the money entered into one entity and then had to be further split, from there.  Some interesting tax benefits/scenarios with that, also...