"This has the effect of making the earlier investors feel like the enterprise is legitimate and profitable. This has the insidious result of motivating the earlier investors to naturally - and without any intentional malice - promote the opportunity to others in their close circle. This normally includes the very people they'd never think of intentionally duping, such as friends or family. "
The above paragraphs are eerily similar to what happened when my XRP investment rocketed 12x in late 2017 and I excitedly relayed the info on to family and friends.. They were late to that particular party and are now rather wary of my financial advice !!