I have been dollar cost averaging a little XRP every payday.
decided i wanted to to move some BTC ive been holding in a cold wallet for ages into XRP back when the price was close to its lowest in 2018. I forgot how painful BTC was to move. The exchange wanted 6 blocks confirmation. and because I didnt want to move it all in one go (i like to send a little test first) it turned into an exercise of many hours.
the xrp back to my cold wallet was of course, instant.
the more people go through this experience, especially new people, the more they naturally gravitate to XRP.